Celebrating and Supporting Women

Unless you’ve unplugged from social media this week, or are enjoying a relaxing internet-free break on a tropical island (lucky you), chances are you’ve noticed that today (Friday 8 March) is International Women’s Day.

This year’s theme focuses on Balance – with the sentiment being that ‘a balanced world is a better world’.

Balance is something we’re all trying to achieve but somehow often falling short.

Today, I want to let you know that even if you haven’t reached a particular goal or dream in your life or business, it’s ok!

You’re not a failure for having failed, you’re amazing for having even tried.

In honour of International Women’s Day, I want to support and promote some of the amazing women who’ve crossed my path in the last twelve months.

All of these women inspire me to be a better version of myself than I was yesterday.

So, a huge thank you to each and every one of you. You’re making more of a difference in the world than you could ever have dreamed of.

Lorraine xx

(As they say on reality TV: ‘In no particular order…’)

Celebrating International Women's Day

MAEVE NORTHCROSS

Maeve is a real-life guardian angel; an effervescent Soul Coach who radiates love and warmth. While we’ve yet to meet in person, our video calls feel like we’ve known each other for lifetimes (and perhaps we have!). Maeve has had such an incredible journey to arrive at this point today where she uses her decades of professional and personal experience to guide clients and retreat guests to a place of personal stillness and joy. Maeve is hosting a beautiful retreat in the rolling countryside of Northern Ireland this summer and for a few lucky people it will be exactly what they’ve dreamed of for so long.

JULES WHITE

Jules is one of the kindest souls on the planet. Her sales coaching work evolves from her deeply held belief that selling is really based on Human Conversation. Jules believes that many of the life skills we possess are sales skills in disguise and that we shouldn’t be afraid to promote our skills, talents, experience and natural gifts with the world. When it comes to action-taking, Jules definitely wins the top award! In the past year she’s spoken at a TEDx event, started a podcast, launched a course, written an Amazon best selling book and been invited to teach and speak all around the UK and in the USA – making her a truly international sales coach. I’m so proud of her unrelenting determination to succeed and to make a difference to small businesses and personal lives.

TINA LEIGH MCDONALD

Tina is one of those unassuming, humble people who really has NO idea how incredible she is and how much of a difference she’s making to young adults in the UK. Tina’s work in schools and the private sector help young people to gain vital skills needed to progress into the workplace. But, more importantly than that, she helps young people to believe in themselves – something that’s absolutely vital for long term emotional and physical health. Tina, I’ve said it before but you truly are amazing. Keep up the great work! xx

KATIE PHILLIPS

When I heard Katie speak at an event last summer, her words touched my heart. To go on a personal journey is one thing, but to be able to share that journey with others in a way that encourages transformation and spreads love is truly beautiful. I’m hoping to work with Katie over the next few months so that I can bloom and grow beyond my wildest dreams – and I know in my heart that Katie’s love and support will be the perfect catalyst for change.

SHELLEY MONK

You may not have heard of Shelley yet, but I guarantee that this little ray of sunshine will be bursting into your world very soon! I first met Shelley a couple of years ago and have watched her evolve into the confident Relationship Coach that she is now. If you’ve been struggling with finding your true, authentic self or are stuck in relationship hell, then her coaching will enable you to find your way and transform into the person you were meant to be. Go follow her now before she’s famous!

HELEN PACKHAM

Helen runs a highly successful and engaging Facebook group called The Courageous Leaders Club – which beautifully sums up everything Helen is about: courage, leadership and collaboration. Helen sets a great example every day in how to successfully run a business from a place of authenticity and vulnerability. Her ability to openly share the messy challenges that affect most of us on a weekly basis means that she builds a safe, supportive place where everyone feels comfortable in being real. The online space definitely needs more people like Helen!

NICOLA ARNOLD

I listened to Nicola speak at Helen Packham’s Entrepreneurial Leaders Live event last summer and was blown away by her energy, love and passion for making a difference in people’s lives. Nicola helps people to build their self-worth and resilience so that they can see, attract and take advantage of all the possibilities that come their way. Nicola’s mantra – ‘This is me’ – and her work as a Life Coach enable people to feel happy in their skin and enjoy the journey through behaviour and mindset change.

SANDY COUSENS

Sandy is a gifted, talented artist and interior designer who is quite simply one of the loveliest people I’ve ever met. She supported me endlessly in my previous work in nutrition and food coaching and now it’s my turn to share her skills and talents with the world. If I had the money and the dream house with blank, white walls, I would have no hesitation in flying Sandy over from Australia to give my home a splash of her beautiful artwork and her laid back beach-vibe style. Sandy has created a dream art and design studio where she welcomes people for special events and workshops. If you live on the Gold Coast (lucky you!), do try to attend her events. For everyone else, take a look at Sandy’s relaxing website and online shop.

KAY FABELLA

Kay is a beautiful soul, inside and out and chatting to her is guaranteed to brighten your day! Kay is a talented storyteller with a gift for helping brands to find the message that forms the essence of the services they provide and to share that message with the world. I relate so much to Kay as a like-minded, curious, language lover with a passion for helping other women leverage their authenticity and shine brightly.

EMMA GAYWOOD

Emma is a Spiritual Guide who channels messages and energy from divine sources and is guaranteed to always hit the proverbial nail on the head! I couldn’t believe quite how accurate her reading was for me back in December when I asked a question about writing my book. Emma and I have bonded over a love of cats and spirituality and I’m so grateful to have Emma in my life. I’m excited for her next online gathering later in March.

 

What does a ghost-blogger do? And why might I need to hire one?

You will no doubt be familiar with a well known type of ghostwriting – the wordy talent behind many a famous celebrity’s autobiography.

But you may not realise that many business owners and brands outsource their blog creation to talented copywriters, or ‘ghost-bloggers’ in order to be consistent and visible in the online space.

Of course, it’s easy to think that this is cheating; that the company you love to follow is in some way being inauthentic by not physically writing the words you enjoy reading.

In fact, nothing could be further from the truth.

Experienced copywriters, ghostwriters and ghost-bloggers work closely with businesses, brands or individuals in order to help them achieve their goals. They get inside the mind and heart of the business owner and their audience so that every word (or blank space) is there for a reason.

The ghostwriter has no agenda of his own; he simply uses his intuitive and learned skills to create content that attracts ideal clients, nurtures relationships, drives sales and helps to boost a company’s bottom line.

If you’re a small business owner, emerging brand or charity project founder, there’s a high chance that you’ve spent a long time doing everything yourself – from website set up to social media promotion to meeting with clients, plus all the behind the scenes work involved in admin, accounts, PR and business strategy.

And that can get exhausting!

(Especially if you’re running a home, looking after kids and working a paid job at the same time.)

At some point you’ve probably considered outsourcing one aspect of your business to a third party – or at least looked into hiring a cleaner, child care or meal delivery – so that you have more free time to dedicate to the parts of your business that light you up most.

So, what’s the difference between paying a professional to create your website, design a logo, run your accounts or set up complicated tech stuff and paying a ghostwriter to create your blogs?

Answer: No difference at all!

It all comes down to your personal areas of expertise, your business strategy, the time you have available and the money you’re willing to invest.

If hiring a copywriter or ghost-blogger sounds like an appealing prospect right now then ask around for recommendations and don’t be afraid to ask to see examples of their work or written testimonials. Remember, of course, that many people who hire a ghostwriter may not be willing to admit to it, which means the writer won’t be able to share examples created for those clients who prefer to remain anonymous.

Try to schedule in an informal chat with the potential ghostwriter/copywriter of your choice so that you (and they) can instantly get a feel for whether the relationship feels uplifting, positive and filled with magical potential.

To help you get inside the mind of a copywriter and ghost-blogger (aka me!), I’ve created a short behind the scenes sneak peek into my life. I hope you enjoy reading and if you have any questions, please do get in touch.

Lorraine xx

A behind the scenes sneak peek into the life of a copywriter and ghost-blogger…

Jane* and I finally meet on a video call after many months of building a relationship across social media (we originally met in a private Facebook group run by a spiritual coach we both admire and respect). On the call, it feels as if we’ve known each other for ever; we chat like old friends and realise there are so many similarities in our core values (such as integrity, honesty and compassion) and in our desire to create a bigger impact in the world. We’ve shared many of the same life and business struggles and know that this is our time to shine even brighter than before; to be light workers and advocates of change.

It’s during conversations like this that we both know we’ve found ‘the one’; the person that enables us to co-create magic.

After all, a writer needs a subject with a story just as the client needs help to get their message into the world.

It’s a beautiful union of talent, passion and a deep desire to make a difference.

After an initial get-to-know-each-other chat, I ask Jane my favourite question…

‘What lights you up?’

As she shares her dreams, I do more than simply watch and listen. I begin to feel things. I intuitively sense which parts of her story and which words she uses are the ones that are the most important to her and her audience. I get butterflies in my tummy – a sign that I know we’re on the cusp of co-creating something unique, beautiful and special.

Using this incredible energy, we go on to discuss her business goals, her aims for this project, her ideal clients and all the specific details that help me build a bigger picture of Brand Jane and her audience.

Rather than being a typical ‘sales call’, Jane already knows in her heart that she wants to work together and collaborate on her juicy new project. There is no awkward ‘well it’ll cost this much’ and ‘I can’t afford that right now’; instead we both instinctively know that by harnessing our combined energy we end up with something far greater than 1+1=2.

The call is followed up with a confirmation email and a ‘contract’ that clearly explains my services, boundaries and pricing as well as the information Jane needs to provide before I can begin writing.

The writing and editing process itself is a magical journey that I’ll save for another blog. But for now, I hope that this little insight into ghost-blogging and copywriting has triggered a little thought process in your mind…

*Name changed to protect the innocent!

Lorraine Pannetier profile picture. Navy jacket, pink shirt and colourful necklace.

Lorraine Pannetier is an Intuitive Copywriter, Content Creator and Ghost-Blogger based on the sunny island of Jersey – a tiny piece of paradise surrounded by sandy beaches, rocky coastline, palm trees and castles.

Lorraine uses her intuitive gifts and word-whispering talents to help small businesses, entrepreneurs, project leaders and individuals to project their passion into the world and achieve the impact they desire.

Details of all writing services can be found at thesoulfulword.com

Do you need a content strategy?

What is a content strategy and do you need one?

As business owners and entrepreneurs, part of our daily work includes raising our visibility, building relationships with potential clients and collaborators and increasing our credibility amongst our audience.

In the online space there are four main ways in which we can do this:

  • Written content: blogs, articles, social media posts and engaging with online conversations.
  • Video content: Facebook live videos, Instagram video, video stories, YouTube, LinkedIn …
  • Audio content: podcasts, radio interviews, online interviews.
  • Visual content: Instagram, Pinterest, other social media channels

When it comes to creating content for your business, you probably naturally favour one of those over the other three; it’s the one that comes the most easily to you and the one you enjoy the most. Equally, you’ll also have a preferred type of content that you use for education and personal growth or entertainment.

Personally, I love consuming written content. I love to read well written articles, books and inspiring blogs, but statistics show us that video content is being consumed at a record level (thanks mainly to smartphones). According to HubSpot, 78% of people watch online videos every day and by 2020, online videos will make up more than 80% of all consumer internet traffic (Source: Cisco).

When it comes to podcasts, listeners are apparently loyal, affluent and educated, with 45% of monthly podcast listeners having a household income over $75k. Almost half of podcast listeners tune in at home, with 22% listening while driving. Smartphones have overtaken computers and tablets as the preferred device for listening to podcasts. (Source: podcastinsights.com)

So what do these statistics mean for your business and the type of content you produce?

There are two ways to look at this…

Firstly, you could stick with your main style of content creation and do it REALLY well so that you become known as the expert in your industry and naturally attract ideal clients who really love what you do and how you do it. (And engaged, ideal clients buy…simples!)

Secondly, you could diversify your content creation so that you cover at least two of the four main types of content: video, aural, photographic or written. So if you currently stick to writing, perhaps it’s time to add in some video; or if you’re all over photographic content then perhaps it’s time to add more written content in the form of guest blogging. Of course, there are numerous combinations possible and each has to not only appeal to your audience, but also be exciting and energising for you to produce (because as a business owner you’ll be producing a lot of content and it’s very time consuming!).

do you need a content strategy

Which leads us on to Content Strategy…

A content strategy is, in essence, a plan of the type of content you’re going to produce alongside a schedule or calendar. For example, you might decide to create one blog or video a week, one social media post every day and send an email to your list once a month. Within that schedule you can then define certain topics or themes for specific dates that coincide with the types of content your audience will be searching for: e.g. January is often about weight loss, while the school summer holidays might lead to a spike in searches for how to entertain bored children!

But before you create a content strategy you must be clear on your audience, your message, your services and your brand’s vision and goals for the year ahead as well as having clarity on everything your brand stands for so that all content remains in alignment. If you’re still in the early stages of your business and haven’t got all this sorted yet, then make that your priority. Once everything is clear you’ll find that creativity flows more easily and attracting the right audience will happen organically.

The benefits of creating (and sticking to) a content strategy are:

  • The content is more likely to stay true to your brand image, values and goals.
  • Regular content will create more engagement from your audience (and higher engagement = higher sales).
  • As your visibility and credibility increase, you’ll become known as an expert in your field which may open up new and exciting opportunities.
  • Regular content can be tracked and statistics analysed in order to create an even more focused strategy for business growth and increased sales.
  • Focusing on one platform for a sustained period can help you to understand whether it’s bringing you the engagement and customers you desire, or whether it’s better to switch platform (or content type).

What are your plans for 2019? Have you got a strategy and content calendar all planned out? Or do you prefer to ebb and flow with your feminine energy? Or perhaps it all feels too overwhelming and you’d rather stay snuggled underneath your duvet with warm, homemade banana loaf and a cup of tea?!

As for me… I’m putting together my vision and goals for 2019 and breaking that down into smaller chunks for content planning. I’ve been back in my happy place for the last three months creating lots of blogs and I really love writing pieces that inspire others to make changes in their life or business. However, after researching stats on video and audio consumption, I know that in order to keep up with the fast-growing world of online content, I have to diversify.

Whether that will be behind a camera or a microphone, you’ll just have to wait and see!

Lorraine xx

jakob-owens-199505-unsplash

Photo credit: Jakob Owens @Unplash

 

Do you want to create a business that feels aligned to your heart and soul?

NEW! Listen to the audio version of this blog here.

Having been a business owner since the late 1990s I can now look back and see the strategies and mindset shifts I had to put in place, and the action I had to take consistently, in order to feel like everything was aligned to my core values.

 And of course, it had to light me up every single day! 

There’s so much I will share about how I’ve ended up where I am today, but for now, I’m keeping it to some simple action steps and tips YOU can take over January to make sure you have your most successful, productive, abundant and happy year yet!

❤️ Listen to your gut. Sometimes in life, love and business, we make decisions that we feel aren’t quite right, but we can’t see another way so we take them anyway. If you get that feeling that something is a little ‘off’ or gives you a funny feeling in the pit of your stomach, hold off for a few days (or at least a few hours) before you take action. Always listen to your intuition – it’s usually right!

❤️ Don’t sell out to companies and products you don’t believe in. If you’re offered the chance to represent a brand or product but it really doesn’t sit well with you, then feel confident in saying ‘no’ and walking away – however much money it may be worth! Ditto goes for working with clients who really don’t fit your niche or those who will end up costing you lots of time, stress and grey hairs. It’s your company, you are free to choose who you work with and who you don’t.

❤️ Create a secure financial situation for yourself. Easier said than done for many of us, I know! If you’ve come out of a well paid job and have savings worth six to twelve months of your previous salary, then that’s a great place to start. However, if, like me, you started out as a small business charging clients on an hourly basis, then you may simply not have had the ability to save any decent amount, nor have high limits on credit cards. My top tip is to start saving at least 10% of your gross income (if your living costs enable you to save 20% to 30% that’s even better!) and put it into an account where you can’t access it easily. Once you feel financially secure and stable, you’re MORE LIKELY to take action that is aligned to your heart, soul and core values.

❤️ Take some time out to plan ahead with YOUR DREAMS and goals in mind. It’s easy to get swept up in financial planning or social media marketing strategies (both of which are needed too), but it’s also important to take time on a regular basis to look at whether your business is still headed in the way you wish, or whether changes need to be made. I made the biggest strides ahead in my business after I took two months off to tune back in to my feminine energy, spend time in nature and read, write and create things with no pressure to sell or promote my business.

I’d love to hear how you’re taking time this week to focus on what’s really important to you and your business throughout 2019.

Lorraine xx

How can I be the best version of myself?

NEW! Listen to the audio version of this blog here.

How can I be the best version of myself?

Is that a question you’ve asked yourself lately?

Or ever?

We spend far too much of our time worrying about living up to other people’s expectations without pausing for a while to consider our own.

What values do you hold in high regard?

What traits do you most admire in others?

How can you spend more time living and breathing as the best version of yourself?

As a small-business owner (or heart-centred entrepreneur, as I like to say) I used to spend far too much time trying to create services and packages that would appeal to all different kinds of potential customers. If someone suggested a different angle I hadn’t thought of, I’d add that too. And I got tired. Exhausted. Burnt out.

As the old saying goes, I was trying to please all of the people, all of the time and winding up not pleasing anyone! Least of all myself.

Something had to change.

Through various twists and turns, challenges and plot twists, meetings with inspiring thought leaders and taking the time to tune into what was really important to me (aka core values), my life slowly began to sparkle.

It felt feel really good. Great, in fact.

It was as if all the magic I’d believed in as a child had landed in my lap. 

It wasn’t luck though, or even hard work.

The magic appeared because I’d become aligned to my inner voice and started to truly understand that it wasn’t what I did in my work (and personal life) that was important, but how and why I did it.

Asking myself the question: ‘How can I be the best version of myself today?’ soon became a daily habit.

For many months, I wrote down my thoughts, used oracle cards and my favourite rose quartz crystals, and allowed my inner voice to guide me.

You see, it wasn’t about creating a new e-book about a certain topic, or putting out a special priced offer on a new course, what really mattered was the passion at the core of everything I touched with my love and energy.

I realised that helping other people to shine brilliantly – to be the best version of themselves – was the really important thing to me.

This was (and still is) my why.

It didn’t matter whether I helped people gain business clarity during a quick 20 minute video call or supported them by writing their website copy, sent a quick ‘how are you feeling today?’ message or offered a short training session in their Facebook group.

How I delivered each of those things – from a place of love, compassion, kindness, empathy, experience and integrity – was integral to my personal fulfilment and, ultimately, more business success.

When you begin each day by thinking about how you can be the best version of yourself, you remove the need for expectation. You’re not expecting other people to act or talk in a certain way, you’re focused on how you can be better.

Once expectation is out of the way, it’s far easier to live from a place of love.

There’s no longer any need to act from fear, sadness or anger.

Whether you’re a business owner or not, we all make thousands of choices every single day. Choose the things that are in alignment to your core values, your inner voice, your ‘why’, and together we can create a ripple effect that makes every home, every school, every workplace and every community a more nourishing place to be.

How can you be the best version of yourself today?

Lorraine xx

Are you a passionate heart-centred entrepreneur interested in finding out how I can help you to shine brilliantly? Then hop on over to my Work with Me page to find out more. 

The Power of Human Connection

NEW! Listen to the audio version of this blog HERE.

Over the last three years my life (and business) has changed dramatically because of one thing:

Human Connection.

I’m not really sure if I’m an introverted extrovert or an extroverted introvert (and I hate labels anyway) but to be able to spend a high percentage of my time safely tucked away in my own home, free from the draining energy of crowds, toxic office culture and negative energy vampires means that I’m a happier, calmer and more creative person than ever before.

But, of course, it’s not particularly helpful to be at home alone when running your own small business, so I’ve found a way to form genuine connections and true friendships with incredible women across the globe.

Setting up one or two video calls each week with women who inspire and motivate me (and vice versa) is the perfect way to boost social connection and engage in powerful human conversations.

And human conversation is the key to successful sales according to my good friend Jules White, a British sales coach, motivational TEDx speaker, author of Live It, Love It, Sell It and podcast host of The Human Conversation. (She’s a busy girl!)

In her book, Jules talks about the role of empathy in sales conversations and how to create strong relationships built on integrity:

‘The beauty of relationships is they last longer than a single transaction, so by conducting yourself with integrity and empathy rather than focusing on ‘winning’ you’re likely to generate future business. Your client will come back to you when they need you, and they’ll recommend you to others. That’s the real win. This is human selling and human connection.’

I love Jules’ approach but I’m also acutely aware that many women will shy away from creating these deep connections because they feel threatened by other women. 

Why is that?

Some might say it’s a link back to ancestral times such as the Salem witch trials when women were forced to expose other women as witches in order to protect themselves and their families. Others might say it’s just in our biological nature or that it’s simply learned habits from the culture we live in today.

But…

Every week I hear stories in the online space of women copying other women’s work, branding, images or words, women tearing others down or using people to get to the top. Not only is it stressful for those incredible, hard-working women who’ve worked so hard to elevate their small business into the online space to help others, but it’s very sad for those women who believe that using and abusing really is the only way to get what they want. (Hint: It’s not!)

When women support each other, incredible things happen.

Yesterday, I had a deep conversation with Georgia Varjas, a motivational speaker, writer and mentor living in Spain, about why women feel threatened by other women. We covered all sorts of angles from confidence and insecurities to labelling and judgment. Georgia reminded me of a quote she used during her amazing talk at Helen Packham’s Entrepreneurial Leaders Live event in Brighton in June:

The tongue has no bones, yet it is strong enough to break a heart.’ (Anon)

Georgia very generously invited me into her creative process and book writing journey and shared her ideas for the theme, chapters and messages within and from our conversation we both went away feeling inspired, motivated and filled with creativity.

When you open up and allow other women into your life and feel confident and secure in who you are, then amazing things really do happen.

In addition to these social connections and genuine friendships being so powerful when it comes to raising your profile and supporting your business passions in the online space, it’s important to remember that relationships are a form of self-love and nourishment and have a profound impact on our health.

Robert Waldinger, director of the Harvard Study of Adult Development, says, ‘The surprising finding is that our relationships and how happy we are in our relationships has a powerful influence on our health … Taking care of your body is important, but tending to your relationships is a form of self-care too. That, I think, is the revelation.’

The message I’m sharing with you today is that building relationships on a solid foundation of integrity, kindness and love is vitally important for our health and our businesses.

I know that I couldn’t be where I am today without the love and support of so many incredible women. And I’m so grateful to each and every one of them.

Are you taking the time to build relationships?

I’d love to know…

Lorraine xx

If you’re interested in anything or anyone I’ve mentioned above, here are the links:

Live It Love It, Sell It – book by Jules White

Jules White – Facebook group- ‘Live It Love It Sell It with Jules White’

Georgia Varjas ‘Slipping and Sliding on the Glass Ceiling’ – live talk from Entrepreneurial Leaders Live, June 2018

Georgia Varjas – Facebook Page ‘Step Up and Stand Out’

Helen Packham, leadership & Business Coach, TEDx speaker and creator of Entrepreneurial Leaders Live events

The Harvard Study of Adult Development

Don’t give up on your dreams

When did you stop following your dreams?

I know you had dreams, desires, goals. Maybe even just a knowing feeling that somewhere in life there would be more than this. But, at some point you gave up. You settled for less than you deserved. Less than you were meant to be. Less than you dreamed of.

Why did you do that?

Because the fight got too hard. It was easier to live a quiet, simple life. It was easier to stay in the job you hated. It was easier to let the kids eat oven-ready dinners. It was easier to just throw on the same jumper and jeans. It was easier to go for the natural look. It was easier to live with someone who made you feel rubbish than to put yourself back in the dating pool. It was easier to keep driving the old car that kept breaking down. It was easier to rely on your husband for money. It was easier to book the family holiday to the same place every year where the kids would be safe and entertained.

But what happened when you stopped fighting and just lived the easy life?

You resented the job you were in. Your kids didn’t thrive as much as they might have on home cooked, real food. You felt frumpy and plain and maybe invisible too. Your self-esteem took a nose dive. You didn’t trade in the car for a more reliable one. You didn’t have any need to take a risk. You didn’t travel to places that really lit up your heart.

Did that feel good?

I’m guessing not. While you were in that phase (or maybe still are) you switched off your dreams and goals buttons and forgot all about them. At least, you thought you had. But deep inside there was always this gnawing feeling that you weren’t quite in the right place or living the life that was right for you. Sometimes these feelings disappeared for months at a time. Maybe you embraced a new partner, a new baby, a new house, a new job, wonderful friends, dieting breakthroughs and fabulous new clothes. It wasn’t all bad. Hey, from the outside your life even looked great.

But then, out of the blue came one of those lightbulb moments. A realisation. A feeling. A sensation.

You began to feel fired up; that warmth in your belly and tingly pins and needles down your limbs. Your mind raced as you pieced together a few more parts of the puzzle. Yes! I can do this! This is for me! Why didn’t I see it before? And then, like a shooting star that fizzles before your eyes, the fears are back and your dreams are lost.

You pick yourself up and fall back again.

And again. And again. But just like a baby learning to walk, you have to keep trying. You really do. If you don’t try to live the life of your dreams someone else will. Someone else will be there, shining bright, on your podium. It’s your step. It may be a big one, but you have to climb it and stand on top and take your rightful place in the world.

Because, as a wise person once said, you were born for greatness. You were born to shine brightly. You were born to be you.

Don’t ever let anyone else tell you you can’t do something.

You can achieve anything you put your mind to. What would really make you happy? What makes your light shine brightly inside? What lights your soul and brings about that sparkle that others notice in you?

We make the mistake of believing dreams and goals have to be BIG with expensive material items; flashy cars, big houses, jewellery, clothes, a jet set lifestyle. But really, what lights you up might be something relatively small: spending your evenings knitting and creating gorgeous baby shawls, looking after your animals at home or spending an hour interruption-free with your children every evening working on their homework and inspiring them to take up extra learning in non-academic areas, in things that light up their little souls.

If this is you, somewhere between rock bottom and totally motivated but not sure where to start, then take a tip from all the amazing entrepreneurs out there who are making it big, succeeding in their personal and business goals and living their dream life – and not being ashamed to hide how fabulous that looks.

  • Prioritise self-care – Whether it’s regular beauty appointments or simply exercising, taking a shower and popping on some make up, just do the stuff that makes you feel good. The things that make you feel feminine and ready to kick some ass.
  • Start every morning with journaling and gratitude. Write down the things you are grateful for. The things that light up your life. The things you love about yourself. The things (or people) you’re proud of. (Note: include yourself in the ‘proud of’ category!)
  • Create a vision and set goals. Make a vision board, use Pinterest, change your laptop screen saver, stick a picture to the fridge door…. Keep your goal visual and in your space every single day. 
  • Don’t be afraid to go left when others go right; to NOT be a sheep. Follow your dreams, your goals, your beliefs and your values. If you want to set up your own business, homeschool or your kids, stop drinking alcohol or travel the world for a year, find a way to make it happen regardless of what everyone around you might say or how society makes you feel.
  • Take action. While the Law of Attraction is a powerful force, you still have to take consistent action to achieve your goals and your dream life. After all, if you want to win the lottery, you have to buy a ticket! Make the time to do your research, learning, networking, saving money or whatever it is that you need to do to get that little bit closer every single day.

 

If you could go to bed every night knowing you were closer than you were yesterday, wouldn’t that feel amazing?

 

Lorraine xx

 

If you enjoyed reading this blog you might like this one….

It’s Time to STOP Playing Small

It’s taken me a really long time to realise that the answers were inside of me all along.

But I played small.

I didn’t shout about all the gifts I could offer the world.

I wrapped up my self-worth in qualifications, relationships and (if I’m honest) my kids.

I always knew that I had knowledge that would benefit others but it would frustrate me when they wouldn’t buy my stuff.

Of course, many people did work with me, how else would I have remained in business for so many years….

But they didn’t flock to me in their hundreds.

They didn’t throw their credit cards at me.

They didn’t flow to me with ease.

Why?

Because I made it easy for them not to!

I discounted my offers before they’d even asked the price.

I posted adverts in FB just once or twice, not consistently.

I threw money at FB post boosting without any clue what I was doing (actually FB ads is still on my to-do list to learn properly!)

And….I was living a life of struggle.

Not enough money to pay bills in full and on time.

Not enough money for holidays, meals out, new clothes and shoes.

Not enough money to eat an abundance of healthy food, nor supplements to help my health issues.

In fact, my nutrition business became about helping people to eat on a very small budget.

I was doing the very opposite of EXPANDING.

I was shrinking.

And it had to stop.

Ironically, I’d been doing all the ‘right’ things for years.

Positive mindset, learning about money blocks, staying away from energy vampires…

But it wasn’t enough.

I had to look INSIDE ME.

Angel cards and moon rituals helped me to RECONNECT to me. To the spirit deep inside me that had been crying to get out for so long.

I talked to her. I cried. I journalled. I had lightbulb moments.

And then I had a dream…

A dream that confirmed what the angel cards had been telling me repeatedly:

‘Your life purpose involves reading, editing, writing or selling spiritual books.’

Boom!

There it was.

I’d spent 21 years writing all my own content for my nutrition and fitness business. 21 years of being published in magazines, speaking on the radio, running a local magazine, writing nutrition programmes, creating recipe e-books and, of course, typing thousands of words every week across social media platforms.

I knew how to write! I even had qualifications in English language, literature and creative writing.

I loved to write…. even engaging with other people’s posts I’d always write the longest responses (sometimes more is more, honest!).

So why was I holding back? Why wasn’t I using these skills to help others? What could I offer the world? How could I best serve my purpose?

Suddenly everything became clear. The kind of clarity that makes you wonder how you could ever have NOT seen this before!

And of course, once you SEE, you cannot un-see.

The Soulful Word was born.

No more procrastinating and playing small.

No more keeping my talents hidden from the world.

No more struggle and scarcity.

It was time to help other women shine brilliantly by helping them get their passion, mission and dreams into words so they could share their gifts with the world and create the impact they longed for. 

In helping others, I shine brighter myself.

So, if you’re struggling, ask yourself ‘how can I best serve?’

Then listen carefully to what your inner feminine wisdom tells you.

Don’t shut her out.

Don’t block her voice any longer.

She wants to be heard.

Then take those words, combine them with your natural, intuitive gifts (and all those qualifications and courses you’ve taken over the years) and share your amazing energy with the world.

Stand up proud.

Look everyone in the eye.

And shout from the rooftops with love and integrity.

Girl, you’ve got this!

Lorraine xx

 

If you like this blog you might also enjoy: Living your Truth in Life and Business

Living your Truth in Life and Business

Our planet is in a mess, and so are we.

Every day we see images of war torn countries, extreme weather conditions and the visible impact of human destruction: oceans filled with plastic, rainforests stripped bare and animals hunted to the point of extinction.

It hurts.

Just as the damage to our planet runs deep, so do the wounds that break our hearts.

If you’re a compassionate human being or an empath with heightened sensitivities, you’ve probably reached the point where you know that you have to do something to make a change; that you can no longer simply sit back and let someone else sort everything out. 

It’s these small changes that help us to move forward and, collectively, will really make a difference.

So, at a time when you may well be choosing to buy less plastic packaging, opt for secondhand clothes and furniture or switch to natural toiletries and cleaning products, I want to ask you to stop for a moment and take a breath.

A deep, slow breath in…. and out.

Then ask yourself this question…

What makes me feel really good inside?

The things that make us feel good stem from the choices we make that are aligned to, or in tune with, our core values. The things that make us feel bad, icky or angry are usually the things that are the polar opposites to our values (or trigger a reaction to make us take a moment of self-reflection).

In the same way as our planet has come so far from the natural, unspoilt world it was just a few hundred years ago, we too veer off course and find ourselves living a life that sometimes feels a bit wrong.

It may look like a perfectly happy, normal life to others, but on the inside we aren’t feeling fulfilled.

And frequently we feel guilty for not feeling fulfilled when clearly we have so much more than others – like a roof over our heads, a healthy bank balance, happy children and a regular, well paid job.

The same can be true in business. We may have left the security of a corporate role to set up our own small business from home and yet it isn’t paying off with the freedom and joy we expected.

Or perhaps our business is thriving but we feel like it isn’t making us truly happy; like it’s gone off track and become something we had never expected. 

In both life and business, we can easily end up living a life that pleases other people (or our customers) and forget about what really lights us up. What makes us feel good inside?

The secret to living your truth in both life and business, is to always come back to your inner truth and core values.

Think about what really lights you up – the things that give you a giant warm, fuzzy heart or butterflies in your stomach – and then do more of that!

Every time things start to feel difficult, perhaps with money problems, arguments with loved ones or frequent illness, take an honest look at what’s been going on in your life and how you may have strayed from your true path and values.

It’s not a bad thing to veer off course, if anything it can actually be helpful in giving us clarity around the things that really matter. It’s the same with following a healthy eating plan – you don’t realise how much your previous unhealthy diet was making you sick until you slip off track and resume your old habits. Each time you revert to the fresh, whole food, healthy diet you feel great again.

Time and time again we repeat this pattern and each time our commitment grows stronger.

If you feel like your business, personal life, relationships or health have gone off track, take some time today to consider what really matters to you and how you will take action to get back on course to living a life aligned to your inner truth.

Lorraine xx

If you enjoy this blog, you might like my recent article:  How to Slow Down and Align to your Inner Truth

What does Freedom mean to you?

The theme of FREEDOM has come up so many times for me recently that I’m taking it as a nudge from the Universe to write about it today!

In the online business space we hear (or read) the word freedom a lot…

  • Freedom from financial stress.
  • Freedom from insecurities and fears.
  • Freedom from feeling stuck with no clients.
  • Freedom from tech gremlins.
  • Freedom from the corporate lifestyle.

And, if you’re anything like me, you’re probably feeling a desire to break free from the consumerism culture that dominates our modern world.

Perhaps you’re thinking about how you can celebrate Christmas without the endless amounts of plastic packaging and buying presents just because you feel you should.

Or maybe you’re trying to step away from negativity and toxicity to give you the space and freedom needed to connect with more people who hold the same values as you in terms of authenticity, integrity, honesty, love and compassion.

So what does freedom mean to you in your life?

On Instagram, the hashtag #freedomlifestyle has over 145,000 posts but is dwarfed by #laptoplifestyle with 1.2 million posts! A sure sign that more and more people are looking for an existence with meaning; a lifestyle that allows them more time to do the things they are passionate about and less time simply working to pay the bills.

Do you feel you have enough freedom in your life?

Time to grab a notepad and allow your thoughts to spill out onto paper…

Do you have time freedom to do all the activities, sports, hobbies and courses you’d love to do?

Do you have financial freedom to live the lifestyle you desire, or to travel on wild adventures?

Do you have health freedom to live every day to the full, free from pain or illness?

Do you have voice freedom to speak up and share your truth or stand up for what you believe in?

Do you have spiritual freedom to just be yourself; to be comfortable in your own skin and shine brilliantly as who you really are?

Are there any areas where you feel you don’t have the freedom you desire?

If so, what could you change?

How could you make today different?

Remember, you are the only one with the power to change your life. External events may test us or take us to deep, dark places, but ultimately, you are the only one who can shift your mindset and live the life that makes you truly contented and filled with joy.

I’d love to hear what freedom means to you.

Do hit reply and share your thoughts, I personally respond to every email I receive.

Lorraine xx

 

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